California And The Californians By David Starr Jordan







































































































































 -  If the city grows rapidly
enough, these gains may be inordinately great. The marvelous beauty of
Southern California and the - Page 18
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If The City Grows Rapidly Enough, These Gains May Be Inordinately Great.

The marvelous beauty of Southern California and the charm of its climate have impressed thousands of people.

Two or three times this impression has been epidemic. At one time almost every bluff along the coast, from Los Angeles to San Diego and beyond, was staked out in town lots. The wonderful climate was everywhere, and everywhere men had it for sale, not only along the coast, but throughout the orange-bearing region of the interior. Every resident bought lots, all the lots he could hold. The tourist took his hand in speculation. Corner lots in San Diego, Del Mar, Azusa, Redlands, Riverside, Pasadena, anywhere brought fabulous prices. A village was laid out in the uninhabited bed of a mountain torrent, and men stood in the streets in Los Angeles, ranged in line, all night long, to wait their turn in buying lots. Land, worthless and inaccessible, barren cliffs' river-wash, sand hills, cactus deserts' sinks of alkali, everything met with ready sale. The belief that Southern California would be one great city was universal. The desire to buy became a mania. "Millionaires of a day," even the shrewdest lost their heads, and the boom ended, as such booms always end, in utter collapse.

Mr. T. S. Van Dyke, of San Diego, has written of this episode: "The money market tightened almost on the instant. From every quarter of the land the drain of money outward had been enormous, and had been balanced only by the immense amount constantly coming in.

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